Friday, January 11, 2008
by Timothy Burgin
Yoga, Inc. Print E-mail
Yoga Inc.What happens when a 5,000 year old spiritual practice comes to America? You get Yoga Inc., a fascinating combination between the ancient East and capitalist America. This captivating documentary explores the America’s often strange and controversial attempts to commercialize yoga, leading us on a journey from hot nude yoga and chakra panties to the American yoga championships. While the film touches on a wide spectrum of people, issues and ideas, there are only a few main areas of focus. In the beginning of the film we see a great overview of the history of yoga in the United States. Then the film dives deep into its main subject, Bikram yoga and its copyrighted yoga sequence, lawsuits, commercial franchise and national yoga competitions.

The film peaks when we see how Bikram and other superstar yoga gurus are making untold millions while small “mom and pop” studios have to close their doors to large gyms and national franchised yoga studios. While the film tells many tales of how yoga has gone wrong, it does so in a lighthearted, fun and informative way that does leave one with hope for the future of yoga in America.


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It’s also helpful to realize that this body that we have, this very body that’s sitting here right now in this room, this very body that perhaps aches, and this mind that we have at this very moment, are exactly what we need to be fully human, fully awake, and fully alive.
Pema Chodron

Ahimsa, the yogic practice of non violence must be adhered to when engaging in the practice of hatha yoga. Respect your body's limitations and inner wisdom, if something feels wrong or dangerous, please do not do it.
Please consult your health care practitioner before starting a yoga, pranayama or other exercise program.

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